Friday 6 September 2013

Kawasaki launches Ninja ZX-14R, ZX-10R in India

Japanese bike major Kawasaki, which has a long tech-partnership with Indian two-wheeler company Bajaj Auto, is now introducing its high-end products in India. India Kawasaki Motors (IKM) on Wednesday launched two of its well-known models - Ninja ZX - 14R and ZX -10R for the Indian market to strengthen its product portfolio.


In India, the bikes will be imported as completely built units (CBU) from Japan and will be retailed through the newly established standalone shop of Kawasaki at Wakdewadi in Pune. The shop will be inaugurated on September 7, 2013 and bookings of the bikes will commence from September 5, 2013. The bikes will be priced at Rs 16.90 lakh for ZX-14R and Rs 15.70 lakh for ZX-10R, ex-showroom Pune.

Said Yuji Horiuchi, MD, India Kawasaki Motors, "We would take this opportunity to thank our partners Bajaj Auto for the incessant support in setting up this business and will look forward to their continued collaboration in the future. With the positive feedback on our existing models such as Ninja 300 and Ninja 650, I am confident that the new launches will also be accepted by the Indian consumers enthusiastically. India is an important market more us and which is why we have brought the latest and the best of Ninja's portfolio in the country. We are optimistic of introducing 1-2 launches of this stature every-year."


In the steady super-bikes market of India, IKM initial target for sales is 100 units per year. IKM will going forward expand its business territory in a phased manner, with its focus on Maharashtra, followed by the rest of the country.IKM is looking at carefully selecting and training staff that can work on the two valued motorcycles. The Ninja ZX-14R and ZX-10R will be sold and serviced through the exclusive shop of Kawasaki.

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