The Japan National Tourism Organization (JNTO) plans to tap the high-end family segment in India. This information was revealed by Motonari Adachi, Executive Director, JNTO Singapore Office. He informed, “JNTO will also look to tap Bollywood to promote tourism products and destinations in Japan. We hope to attract Indian film producers to shoot their movies in Japan. We are also examining the possibility of hosting the India International Film Awards in Japan.” JNTO’s focus has been on Delhi and Mumbai, but from April 2013, Adachi said that they will start targeting Chennai and Bengaluru. Adding that because Indians are the third highest spenders in Japan, he said that it is a potential market and one that JNTO is keen to tap. Adachi was speaking on the sidelines of the Visit Japan Seminar Tourism Exchange held in Mumbai earlier this week. The Seminar was attended by Kishoyi Asako, Japan Consul General in Mumbai, JNTO officials and representatives from All Nippon Airways, Japan Airlines, JTB Global Marketing & Travel, Shinsu Travel and Hokkaido Tourist Center. The seminar was also held in New Delhi.
“The JNTO is looking at the prospect of simplifying the visa process for travel from India to Japan. The process should take a few months,” Adachi informed. VFS Global and Cox & Kings Global Services are visa agents for Japan in the Indian market.
Talking about JNTO's plans for the Indian travel trade, Adachi stated, “Our priority in India is B2B relations. We are making significant efforts to create a platform between the Indian buyers and Japanese suppliers. Therefore, we are conducting seminars in the country. In November 2012, we will be hosting a Familiarisation (FAM) trip for the travel trade to Japan. This is in addition to the FAM trip conducted in July this year.” From January-August 2012, Japan recorded 45,000 visitors from India, an increase of 20 per cent compared to the same period in 2011.
“The JNTO is looking at the prospect of simplifying the visa process for travel from India to Japan. The process should take a few months,” Adachi informed. VFS Global and Cox & Kings Global Services are visa agents for Japan in the Indian market.
Talking about JNTO's plans for the Indian travel trade, Adachi stated, “Our priority in India is B2B relations. We are making significant efforts to create a platform between the Indian buyers and Japanese suppliers. Therefore, we are conducting seminars in the country. In November 2012, we will be hosting a Familiarisation (FAM) trip for the travel trade to Japan. This is in addition to the FAM trip conducted in July this year.” From January-August 2012, Japan recorded 45,000 visitors from India, an increase of 20 per cent compared to the same period in 2011.
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