NEC Corp has announced plans to set up an organic strawberry cultivation project in Pune, India. The idea, it says, is to create jobs in the area and to spread the NEC brand.
NEC is working in cooperation with GRA, a non profit organisation that has been growing strawberries in Miyagi prefecture in Japan. The non profit has been growing its fruit on land damaged by the tsunami last year.
The Indian project will commence in September. The company will construct 100 M2 greenhouses in two villages. The cultivation will begin next year, with importer seedlings from Japan.
NEC is hoping to sell the fruit to supermarkets and restaurants, at high quality prices. NEC expects annual sales of more than 2 million yen ($25,000) for each association.
The money generated by the project is intended to introduce NEC products to the villages, such as power systems, run with solar power as well as education and medical care that utilises the latest information technology.
NEC is working in cooperation with GRA, a non profit organisation that has been growing strawberries in Miyagi prefecture in Japan. The non profit has been growing its fruit on land damaged by the tsunami last year.
The Indian project will commence in September. The company will construct 100 M2 greenhouses in two villages. The cultivation will begin next year, with importer seedlings from Japan.
NEC is hoping to sell the fruit to supermarkets and restaurants, at high quality prices. NEC expects annual sales of more than 2 million yen ($25,000) for each association.
The money generated by the project is intended to introduce NEC products to the villages, such as power systems, run with solar power as well as education and medical care that utilises the latest information technology.
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