Honda Cars
India Limited (HCIL), a subsidiary of Honda of Japan is among the few
automakers in India reporting increased sales. A threefold increase in
sales within the country during June 2013, launch of the new Honda Amaze
sedan and increased exports has ensured the company targets a greater
presence in volume segments.
Noting increased demand for diesel engine variants, HCIL plans on also adding more diesel products to their portfolio. Sales of Honda
Amaze accounts for 60% of the company’s total sales, while a long list
of customers will need to wait 3 to 5 months for their deliveries. Due
to this increased demand the company will be adding a third shift to its
facility at Greater Noida by end of this year while also increasing
their level of localization.
HCIL will also be concentrating on operations in North East regions during the current financial year. Increased focus will be in eight North Eastern states with new facilities coming in the region. The company plans to increase it’s footprint to 102 cities as against the current 98 cities. In accordance, dealerships are to increased to 162 as compared to 153 dealers at present.
HCIL will also be concentrating on operations in North East regions during the current financial year. Increased focus will be in eight North Eastern states with new facilities coming in the region. The company plans to increase it’s footprint to 102 cities as against the current 98 cities. In accordance, dealerships are to increased to 162 as compared to 153 dealers at present.
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