Jharcraft items evoke good response in Japan

Handicraft products of the Jharkhand Silk Textile and Handicraft Development Corporation Limited (Jharcraft) get huge response at the India Show in Tokyo which concluded on Friday. A number of Japanese companies have shown keen interest in bulk purchase of Jharkhand items.

The India Show is an initiative of the Union commerce ministry to promote Brand India across the globe and provide a platform to Indian exporters to showcase their strengths in emerging markets and developing countries.
There has been high demand for hand embroidered organic silk stoles and neck ties. The companies like 3K Corporation and Blue House Corporation have shown interest in placing bulk orders, an official said.

Officials in the delegation, led by state tourism minister Bimla Pradhan, said apart from the big companies there were a large number of small traders and individual buyers. "The handicraft products of Jharkhand got a very good response and it is expected that we will soon get formal orders for bulk supply," said the official adding that the main reason for huge demand was the organic production of high quality silk and embroidery.
The official said Madhya Pradesh chief minister Shivraj Singh Chauhan and his cabinet colleague Kailash Vijayvargiya also visited the Jharkhand pavilion and was full of praise for the efforts taken by the Jharcraft for promotion of local handicraft.

Representatives of Nomura Research Institute India Private Limited and from various other organizations also visited the state pavilion.
Members of the delegation also attended a seminar on 'India-Japan Cooperation: Manufacturing, Engineering and Allied sectors' organized by the Japan India Business Cooperation Committee. The members also had a long interaction with managing officer of Toyota Motor Corporation who spoke on the opportunities in Indian manufacturing sector.

"The industrialists from Jharkhand got the opportunity to interact with the officials of Toyota Motor Corporation and understand Toyota's business activities in India and the immense scope which exists for the auto ancillaries of Jamshedpur," the official added.